Is Pay-Per-Click Advertising (PPC) Still Relevant? PPC has earned a rapport in recent years for being too generous. What makes people and companies take PPC is now deluding them. Today, we are going to focus on factors and working process of Pay-Per-Click Advertising (PPC) and its relevance. PPC takes a simple route of getting you clicks and visits, but that is what makes it fabulous. PPC is an integral part of internet marketing. The basis of PPC is very manageable and quite different from what other provides you with the name of online marketing. In this method, ads whenever clicked by people and customers give advertisers pay a fee each time for that. In simple words, it doesn't take the organic route, but actually buys them for your website. The presence of PPC among online advertisers has earned itself a special place due to the nature of generating leads and sales in the easiest manner. PPC Company in India Below are some reasons why PPC is a smart way